Despite clamoring rhetoric to the contrary, getting a college degree is not only still worth it, but indeed absolutely critical to improving the economic and social well-being of our nation’s citizens. This is especially true for those communities that have been persistently underserved by our educational system, namely low-income, first-generation, and minority populations. Efforts to increase the number of people earning credentials in this country must, therefore, focus first and foremost on these populations and the institutions that serve them, with particular attention to Minority Serving Institutions (MSIs).