Awareness and Attitudes About Racial Equity
Explore how people understand and feel about “equity” and related concepts.
Lumina’s racial equity research included a national opinion and message-testing survey about opportunity and racial equity in the United States. In 2020, Lumina released this data for public use.
This survey was conducted in 2019, before nationwide racial justice protests in Spring 2020. This data serves as a baseline measurement of the general public’s awareness and attitudes about racial equity concepts in the United States.
Survey Approach: A nationally representative survey of 3,099 people in the United States between September 24 and October 14, 2019. Learn more about our survey sample.
Explore how people understand and feel about “equity” and related concepts.
Explore people’s reactions to messages about efforts to increase racial equity in education after high school.
Better understand how different groups see themselves reflected in different racial and ethnic identity labels, or not.
Are you a Lumina grantee, nonprofit, or just want to communicate about racial equity in a way that makes sense for your community or the people you serve or need to persuade?